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Designer, PR master and delivery man

Oscar Calvo

Oscar Calvo: designer, PR master and delivery man

Oscar Cavlo wears many hats. Not only is he one of Australia’s most celebrated designers, he is the sole operative of his own PR/event management machine, and the last I heard from him, he was delivering 100 bottles of sparkling wine to his Melbourne Spring Fashion Week event – so we can add delivery man to his long list of talents.

Having had the pleasure of chatting with Oscar, he told me the story of his early years growing up in the working class Melbourne suburb of Broadmeadows, his natural aptitude for creative arts and the inspirations and experiences that influenced his evolution into the accomplished designer he is today. I was also given an exclusive peek behind the drape that is ‘Oscar Calvo: the enterprise’ to see ‘Oscar Calvo: the 80’s pop culture fanatic, Madonna memorabilia collector, qualified massage therapist (who knew?) and genuine down-to-earth guy’.

Oscar’s creative credentials were first noted at Erinbank Secondary College, where he was awarded the Dux of Art honour for excelling in art and graphics. The encouragement of a teacher to pursue fashion, textile fabrication and his love of Eighties pop culture, music videos from Madonna and Culture Club were the impetus for what was to become an ambitious force.

During and after his tertiary studies, Oscar spent a good chunk of is life working in retail management, gaining experience in visual merchandising, leading teams and a robust comprehension of consumer needs and behaviours. Graphic-adorned hoodies and t-shirts were his first release, reconnecting to his fine art and graphic roots.

Working for Barbara Wilson is where the love affair with luxury fabric combinations and constructions took flight. He released his men’s clothing label ‘Oscar Calvo’ in 2004 and, thanks to a knack for marketing, advertising and pitching to magazines for editorial opportunities, he found himself being featured regularly in newspapers, fashion magazines and blogs. “I’m so lucky to be doing what I love. Creating works of art either in clothing, events or runway shows is a constant highlight,” says Oscar.

The following year at age 26, he was chosen as a finalist in the National Mercedes-Benz Start Up Program and won the 2005 Designer Award at Fed Square. The incredible feeling of his first accomplishment as a Fashion Designer, being recognised on a national level for his hard work and having his first insight into the real world of fashion fueled his ambitious appetite.

Oscar opened his first shop in 2007 with private trunk shows for his eponymous label. His innate ability to execute successful PR campaigns and events led to him launching his own PR and event management company, OC Communications & Events, in 2009. “Having the label and fostering my relationships with media has helped. I have made many mistakes in this field as well, which has made me learn quickly,” Oscar admits.

Oscar has recently celebrated 10 years in the industry. He summarises his style over the past decade as ‘everyday life in Melbourne’. To him this means his collection has many shades to it: it is fun, glam, sophisticated and dark. He’s been inspired by Eighties New Wave California beach culture, New York’s emerging hip-hop scene and his Spanish culture, including Flamenco music, dance and bullfights. “I drew inspiration from these scenes because I’m a huge fan of them. I wanted to join beach and hip-hop culture together and create a glam, chic and sporty collection,” says Oscar.

To coincide with Melbourne Spring Fashion Week, OC Communications and Events is hosting Fashion Connect MSFW at Melbourne’s Spice Market on 4 September from 6.30pm, an event that’s best described as “an exciting mix of fashion, circus and live pop entertainment”. As colourful as the man himself.

Mercedes-Benz Online
By Steve Lopez

Melbourne Design Awards

Melbourne Design Awards

Oscar CalvoOscar CalvoOscar Calvo

OSCAR CALVO

Oscar Calvo a previous award recipient returns to the 2011 Melbourne Design Awards. The awards provide recognition across the design spectrum and are open to design professionals, as well as those who commission design.

The awards are cross-disciplinary, celebrating and honouring the role of design and the skills of designers, while recognising all aspects of the design process.

VOTE for OSCAR CALVO

We strongly encourage Oscar Calvo fans and supporters to help celebrate his latest Autumn Winter Collection and his latest production CATWALKCIRCUS, by simply voting for him in the Melbourne Design Awards Fashion category and Best Design Event.

Voting Open Now!

The voting phase of the Melbourne Design Awards will remain open until the 5th of Sept 2011. Design professionals and the design interested public are able to participate in the democratic design process by casting their vote in the awards.

HOW TO VOTE

1. Click on links below
2. Register or Sign In
3. Choose Design Public
4. Confirm vote by clicking on 5 stars

Best Design Event – Catwalk Circus 2011

For their latest extravaganza, OC Communications & Events creates a roller coaster ride of orchestrated fashion chaos to a backdrop of music and video animation. Hosted by Stephanie Ryan-Smith with extraordinary performances by Circa Nica, Pole Divas and Patrick Studios, has assured that Catwalk Circus will be the FASHION highlight of 2011.

Fashion Menswear – Oscar Calvo A/W 2011

Oscar Calvo gives a nod to the 80′s New Wave California beach culture and New York’s emerging Hip Hop scene, cleverly mixing materials like mesh and snakeskin with touches of neon colours with a unique spin, tempering the looks with black, white, and gunmetal. The use of unique accents like rope, eyelets and zipper trims completes the look and gives the collection an edgy sense of modernity.

Thank you for all your support! From the team @ Oscar Calvo

Mystery MAN

Oscar Calvo

Oscar Calvo’s designs allow the fashion-savvy man to distinguish himself from the pack as a trendsetter and imprint his style in any type of setting.

Mystery MAN
Oscar Calvo menswear
Photographer Josie Withers
Stylist Stephanie Glavas
Hair Image Session Stylists
MUA Maggie Tamarua

Melbourne Design Awards

CALVO wins Fashion Award

This week signalled the close of the 2010 Melbourne Design Awards voting. Setup to recognise the broad range of design categories open to design professionals, students and those that commission design.

170 of Melbourne’s design commissioners, creators and followers gathered in a relaxed atmosphere to witness the reveal of the 2010 Melbourne Design Award recipients, as voted for by Melbourne and Australia’s own Design Community. Awards winners were presented with two award trophies, recognising the important contribution of not only the designers/creators but also the project commissioners.

After a non-stop week having show cased his latest collection ‘Male’ at OC Communications & Events Catwalk Circus; the votes had been counted and the awards ceremony was held on Wednesday night.

Among a collection of Melbourne’s elite Designers from all design disciplines, Oscar Calvo was awarded the top prize in the fashion category. Having both commissioned and designed the collection Oscar Calvo was awarded the double accolade for his 2010 male collection.

 
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